I'm Starla

I'm Starla

It is lovely to meet you, and thank you for stopping by to check out my work and the solutions I provide. 

Here's a little more about me and what I'm all about.

It is lovely to meet you, and thank you for stopping by to check out my work and the solutions I provide.

Here's a little more about me and what I'm all about.

I'm Starla

I'm Starla

Executive Coach

It is lovely to meet you, and thank you for stopping by to check out my work and the solutions I provide. 

Here's a little more about me and what I'm all about.

It is lovely to meet you, and thank you for stopping by to check out my work and the solutions I provide.

Here's a little more about me and what I'm all about.

My Purpose

My Purpose

To help business professionals maximize their potential and move forward. 

I'm a second-generation woman entrepreneur dedicated to helping business professionals and employers upskill their emotional intelligence to lead more effectively and prepare them for the future of work in our ever-growing knowledge economy.

Armed with the insight gained from two decades in the corporate world, I launched my business in 2009 to help business professionals reach their highest level of interpersonal leadership effectiveness by enhancing their emotional intelligence, building their executive presence, and breaking through to the authoritative place they need to be.

I show business leaders how to combine critical soft skills with hard skills to manage their relationships better, lead others more effectively, and communicate their value. My expertise transcends a variety of industries where my tailored strategies and proven solutions empower business executives with the right tools and resources to:

be more influential & persuasive

make better decisions and achieve superior results

stay relevant & competitive while thriving in a knowledge economy

position them for success and become more visible & promotable

attain their highest level of executive performance

I connect with and bring value to my clients through executive coaching, strategic work, corporate training, peer advisory forums, and keynote speaking. Are you ready to connect? If so, book a call now to discuss your unique needs.

What I'm All About

What I'm All About

01

It Is All About Your Head Game

I believe that expertly navigating life is all about commanding control of your head game so that you show up with confidence, perseverance, and resilience - all of which are essential to navigating life in ways that move you closer to your vision for your future.

02

You Have Agency To Change Your Situation

I believe you can powerfully influence how the world perceives and responds to you far more than what you may realize because you have agency over your behavior. That's why I have a relentless drive to help you find your influence and fully own it so that you can thoughtfully leverage it to get what you want out of life.

03

A Frictionless Life Is The Path To Mediocrity

I believe our most significant learning comes from facing challenges head-on and working through them. The bad times in life are opportunities for exponential growth, and we should seek to capitalize on them. It's the only way to reach our full potential.

The Foundation Upon Which I Serve My Clients and Live My Life

01

Confidence

I believe that authentic and unwavering confidence – the kind that leaves you feeling comfortable in your own skin – creates the foundation for meaningful and satisfying success. Therefore, living life without it is simply unacceptable. This is why I also believe that life should always be navigated with full transparency and a willingness to confront yourself and others with love and compassion.

02

Exceptional Quality

I have an insatiable appetite for exceptional quality, especially when it comes to character and individuality. The uniqueness of you separates you from the rest of the pack, so I believe everyone has a right to pursue and enjoy it in its highest, most distinctive form – unapologetically, at all times.

03

Human Behavior & Interaction

To expertly manage all your relationships, I believe it begins with a deep understanding of (and appreciation for) what drives the thoughts, behaviors, and decision-making of others. And since business is built on relationships, I'm obsessed with observing and seeking to understand human behavior to help my clients more easily navigate all their relationships, personally & professionally.

04

Perseverance & Resilience

The bad times in life are opportunities for exponential growth, and we should seek to capitalize on them. However, doing so requires perseverance and resilience, which is why I've dedicated my life's work to helping others strengthen these skills. They are non-negotiable if you want to evolve into the person you know you're capable of becoming. (And let's be honest, bouncing back after life throws a gut punch is what keeps it interesting and fun, right?)

05

Forward Progress

Every day we make choices that heavily impact the person we will become five, ten, fifteen, twenty years from now. We are all works in progress, and I believe that, with thoughtful and deliberate action, we can command control of this decision-making and proactively drive our evolution in ways that allow us to self-author our future self.

Coaching Is Encoded Into My DNA

Coaching Is Encoded Into My DNA

01

Harmony

I have an innate ability to see what people have in common, and I help them interact based on shared points of view.

02

Empathy

Emotional Empathy is intuitive for me and combined with established expertise in Cognitive Empathy, I use this strength to show others how to form close, supportive relationships with others. 

03

Developer

I see the potential in others and find it incredibly satisfying to help move them in that direction. I find joy in educating, counseling, and encouraging others to maximize their potential.

04

Individualization

I'm intrigued with the unique qualities of others, and I see everyone as a distinct individual. I can quickly build trust with others and form deep and meaningful relationships, and I love showing others how to do this, as well!

05

Maximizer

I'm always seeking to transform something good into something even better, especially when focusing on the talents of others to stimulate personal and group excellence. Out of all my strengths, this is the one that I find most difficult to keep in check. Knowing when to "turn it off" is hard for me.

06

Positivity

I lean heavily on this strength to get my clients excited about who they are, the value they bring to this world, and their ability to capitalize on opportunities and overcome obstacles.

07

Relator

I enjoy fostering close relationships that lead to productivity and the achievement of meaningful goals.

DiSC Style

08

Consistency

Knowing baseline behaviors and recognizing patterns of deviation are cornerstones for Situational Awareness – a key component of Emotional Intelligence. I intuitively do this, and I enjoy helping others learn how to do it, as well.

09

WOO

Winning Others Over

With both WOO & Relator in my Top Ten Strengths, it is no wonder that when I first started Starla West International, I was heavily focused on showing others how to exude a gravitational pull that is impossible for others to ignore.

10

Achiever

The achiever in me drives my relentless pursuit to help clients cultivate unwavering confidence, improve their relationships while anchoring their value in the minds of others, and guide their careers forward with intentionality.

01

Harmony

I have an innate ability to see what people have in common, and I help them interact based on shared points of view.

03

Developer

I see the potential in others and find it incredibly satisfying to help move them in that direction. I find joy in educating, counseling, and encouraging others to maximize their potential.

05

Maximizer

I'm always seeking to transform something good into something even better, especially when focusing on the talents of others to stimulate personal and group excellence. Out of all my strengths, this is the one that I find most difficult to keep in check. Knowing when to "turn it off" is hard for me.

06

Positivity

I lean heavily on this strength to get my clients excited about who they are, the value they bring to this world, and their ability to capitalize on opportunities and overcome obstacles.

07

Relator

I enjoy fostering close relationships that lead to productivity and the achievement of meaningful goals.

09

WOO

Winning Others Over

With both WOO & Relator in my Top Ten Strengths, it is no wonder that when I first started Starla West International, I was heavily focused on showing others how to exude a gravitational pull that is impossible for others to ignore?

02

Empathy

Emotional Empathy is intuitive for me and combined with established expertise in Cognitive Empathy, I use this strength to show others how to form close, supportive relationships with others. 

04

Individualization

I'm intrigued with the unique qualities of others, and I see everyone as a distinct individual. I can quickly build trust with others and form deep and meaningful relationships, and I love showing others how to do this, as well!

08

Consistency

Knowing baseline behaviors and recognizing patterns of deviation are cornerstones for Situational Awareness – a key component of Emotional Intelligence. I intuitively do this, and I enjoy helping others learn how to do it, as well.

10

Achiever

The achiever in me drives my relentless pursuit to help clients cultivate unwavering confidence, improve their relationships while anchoring their value in the minds of others, and guide their careers forward with intentionality.

01

Harmony

I have an innate ability to see what people have in common, and I help them interact based on shared points of view.

02

Empathy

Emotional Empathy is intuitive for me and combined with established expertise in Cognitive Empathy, I use this strength to show others how to form close, supportive relationships with others. 

03

Developer

I see the potential in others and find it incredibly satisfying to help move them in that direction. I find joy in educating, counseling, and encouraging others to maximize their potential.

04

Individualization

I'm intrigued with the unique qualities of others, and I see everyone as a distinct individual. I can quickly build trust with others and form deep and meaningful relationships, and I love showing others how to do this, as well!

05

Maximizer

I'm always seeking to transform something good into something even better, especially when focusing on the talents of others to stimulate personal and group excellence. Out of all my strengths, this is the one that I find most difficult to keep in check. Knowing when to "turn it off" is hard for me.

06

Positivity

I lean heavily on this strength to get my clients excited about who they are, the value they bring to this world, and their ability to capitalize on opportunities and overcome obstacles.

07

Relator

I enjoy fostering close relationships that lead to productivity and the achievement of meaningful goals.

08

Consistency

Knowing baseline behaviors and recognizing patterns of deviation are cornerstones for Situational Awareness – a key component of Emotional Intelligence. I intuitively do this, and I enjoy helping others learn how to do it, as well.

09

WOO

Winning Others Over

With both WOO & Relator in my Top Ten Strengths, is it any wonder that when I first started Starla West International, I was heavily focused on showing others how to exude a gravitational pull that is impossible for others to ignore?

10

Achiever

The achiever in me drives my relentless pursuit to help clients cultivate unwavering confidence, improve their relationships while anchoring their value in the minds of others, and guide their careers forward with intentionality.

I was built to be a coach.

A coach who helps you gain clarity in the haze, liberate your sense of freedom & control, and clear a path to the life & career you want.

You deserve a life and career that are satisfying & meaningful. No matter where you're starting from or where you want to go, I will help you get there.

You don't have to tolerate the status quo. You have agency over your decisions and what you choose to do with them, and I'm here to help you work through all of that.

I'll help you carve out your options and evaluate them effectively so that you can make informed choices to upgrade your life and navigate it with brilliance.

I was built to be a coach.

A coach who helps you gain clarity in the haze, liberate your sense of freedom & control, and clear a path to the life & career you want.

You deserve a life and career that are satisfying & meaningful. No matter where you're starting from or where you want to go, I will help you get there.

You don't have to tolerate the status quo. You have agency over your decisions and what you choose to do with them, and I'm here to help you work through all of that.

I'll help you carve out your options and evaluate them effectively so that you can make informed choices to upgrade your life and navigate it with brilliance.


What It Is Like To Work With Me

Matt

Director of Client Relations

Starla made sure she fully understood the fundamentals of our business.

"Our work with Starla focused on the improvement of our business relationships with some of our most important clients. She made sure she fully understood the fundamentals of our business as well as our client's core values and primary objectives. Starla is a pleasure to work with. She is always professional and highly engaged, and exudes a positivity that translates to group settings both large and small."

Angela

Intellectual Property Partner

My time with Starla helped me trust myself and confidently communicate my viewpoint in the face of difficult circumstances.

"I was being challenged by the leadership style of a colleague on a non-profit board for which I am a very passionate advocate. At the time, I considered resigning because it had become too difficult to deal with her. However, Starla and I regularly strategized on addressing substantive issues with this person in a way that preserved my brand while accurately conveying my concerns. My time with Starla helped me trust myself and confidently communicate my viewpoint in the face of difficult circumstances. Presumably, I was successful in doing so as my fellow board members later voted me into the executive leadership of the organization."

Danielle

Township Trustee

Starla helped me change my life in ways I never dreamed possible.

"Starla's coaching has been one of the most transformative events of my life. She helps me identify my goals and go after my dreams. She asks all the right questions to help you focus and prioritize while guiding you to solid decisions. I'm better able to look at situations in alternative ways and find more meaningful solutions. I am a better person because of the coaching I receive from Starla."



What It Is Like To Work With Me

Matt

Director of Client Relations

Starla made sure she fully understood the fundamentals of our business.

"Our work with Starla focused on the improvement of our business relationships with some of our most important clients. She made sure she fully understood the fundamentals of our business as well as our client's core values and primary objectives. Starla is a pleasure to work with. She is always professional and highly engaged, and exudes a positivity that translates to group settings both large and small."

Angela

Intellectual Property Partner

My time with Starla helped me trust myself and confidently communicate my viewpoint in the face of difficult circumstances.

"I was being challenged by the leadership style of a colleague on a non-profit board for which I am a very passionate advocate. At the time, I considered resigning because it had become too difficult to deal with her. However, Starla and I regularly strategized on addressing substantive issues with this person in a way that preserved my brand while accurately conveying my concerns. My time with Starla helped me trust myself and confidently communicate my viewpoint in the face of difficult circumstances. Presumably, I was successful in doing so as my fellow board members later voted me into the executive leadership of the organization."

Danielle

Township Trustee

Starla helped me change my life in ways I never dreamed possible.

"Starla's coaching has been one of the most transformative events of my life. She helps me identify my goals and go after my dreams. She asks all the right questions to help you focus and prioritize while guiding you to solid decisions. I'm better able to look at situations in alternative ways and find more meaningful solutions. I am a better person because of the coaching I receive from Starla."



What It Is Like To Work With Me

Danielle

Township Trustee

Starla helped me change my life in ways I never dreamed possible.

"Starla's coaching has been one of the most transformative events of my life. She helps me identify my goals and go after my dreams. She asks all the right questions to help you focus and prioritize while guiding you to solid decisions. I'm better able to look at situations in alternative ways and find more meaningful solutions. I am a better person because of the coaching I receive from Starla."

Angela

Intellectual Property Partner

My time with Starla helped me trust myself and confidently communicate my viewpoint in the face of difficult circumstances.

"I was being challenged by the leadership style of a colleague on a non-profit board for which I am a very passionate advocate. At the time, I considered resigning because it had become too difficult to deal with her. However, Starla and I regularly strategized on addressing substantive issues with this person in a way that preserved my brand while accurately conveying my concerns. My time with Starla helped me trust myself and confidently communicate my viewpoint in the face of difficult circumstances. Presumably, I was successful in doing so as my fellow board members later voted me into the executive leadership of the organization."

Matt

Director of Client Relations

Starla made sure she fully understood the fundamentals of our business.

"Our work with Starla focused on the improvement of our business relationships with some of our most important clients. She made sure she fully understood the fundamentals of our business as well as our client's core values and primary objectives. Starla is a pleasure to work with. She is always professional and highly engaged, and exudes a positivity that translates to group settings both large and small."



Let's Do This

Discover more about how we can work together.

Let's Do This

Discover more about how we can work together.

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